Free resources No email required for any of them
Run your own appointment numbers before you buy more attention.
Calculators, a scorecard, a vendor checklist and short guides for established businesses that sell a $10,000+ offer through a booked consultation, estimate, inspection, assessment or tour. Every tool runs in your browser. Nothing you type is stored or sent anywhere.
Tools
Pick the question you are stuck on.
Each calculator answers one question and comes with its thresholds attached. Start with the allowable cost if you have never worked out what an appointment is worth to you.
The Allowable Cost per Appointment Calculator
For owners asking "what can I afford to pay for an appointment?" Revenue per client, margin, close rate and show rate in; the breakeven and target cost per booked appointment out.
Find your allowable → CalculatorThe Cost per Appointment Calculator
For owners asking "what am I actually paying?" Spend, leads, booked and attended in, from the CRM and calendar; the cost at every stage and the stage that leaks out.
Run your costs → CalculatorThe Appointment Capacity Ceiling Calculator
For owners asking "how far can I scale?" Appointments the team can hold, show rate and cost per booking in; the most ad budget that can be useful in a month out.
Find your ceiling → ScorecardThe Appointment Engine Scorecard Calculator
For owners who want a verdict, not a report: five numbers in, the same scale, hold, fix or pause call Tran Growth Partners runs before a budget decision.
Score your engine →Downloads
The printable versions.
Direct downloads. No form, no email, no welcome sequence.
The Appointment Engine Scorecard
Five metrics, every band, where to find each number and the decision matrix, on two pages you can run through in fifteen minutes a week.
Get the scorecard → ChecklistThe Lead-Gen Vendor Audit Checklist
Twenty questions to ask whoever runs your ads or your appointment setting, with what a good answer and a red flag each sound like. On the page and as a printable PDF.
Run the checklist →Read
The short guides.
One hard question per piece.
The Lead Vendor Incentive Problem
Why a vendor paid to deliver leads reports leads, why the numbers that decide whether your ads work live in your calendar, and why switching vendors never fixed it.
Read the thesis → GuideWhy your ad platform's lead count and your calendar disagree
Five numbers for the same week, why none of them match, and the one number to run the business on.
Read the guide → DiagnosticShould you fire your lead-gen vendor? A 9-signal test
Nine signals you can verify yourself in your own CRM, calendar and ad account, then a rubric: hold, investigate or act.
Take the test →One warning before you run anything: the verdicts are only as good as the counts. Pull leads, bookings and attendance from your CRM and calendar, not from the ad platform's lead column. The two disagree by construction.
The next step
The tools find the leak. The application call names the fix.
One short application and one direct conversation with the founder about your offer and whether the route after the click is worth building for it. No sales team, no webinar.
For established businesses selling a $10,000+ offer through a booked consultation, estimate, inspection, assessment or tour.